The Holiday Season has started! If you have not done yet, it’s time to take tips to get your shop ready.
Your best sales season will be ready in a few clicks if you combine our following advice with your creativity.
- TODO on Social Media and/or your online shop
Keep your catalog up to date
- Make sure all your products are in stock and variants set up
- Optimize your shop product pages with product information (title, description, tags) and quality visuals (videos and images).
The more accurate and up-to-date detail you include in your catalog, the more delightful the shopping experience will be for customers. – Business Instagram
Add new products to show your dynamism
By modifying your catalog or adding new products, you show that you are “on the spot”, and that your listing is evolving and adapting to your consumer’s demand. You put the customer at the center of your interests.
Make sets or gift boxes with existing products to improve the shopping experience.
Selling sets of several products gives your customers the impression that they are getting a good deal. And not least, gift boxes develop an emotional attachment to your brand, which will result in returning customers in the future.
Create a special event to convert.
- A contest
- Free shipping
- Coupons, etc.
Major brands offer promotional events almost every day. Why? Because it works!
The best way to announce your event:
- TODO on Social Media
Add product tags to make all your products shoppable.
Product tags provide details about your products and allow people to buy them easily, without leaving the app.
Use IG highlights to feature gift ideas from your shop.
Instagram Highlights allow you to promote your services or products by saving and categorizing your stories. Stories end after 24h from posting but stay in your Highlights. Choose an attractive cover to inspire your audience while making your profile page consistent with your brand aesthetic.
Run ads to grow your following.
In order to reach people who are not following you yet and make them new customers, turn your best-performing post into ads. Use Boost on Instagram, it’s easy! Visit Instagram Help Center for more details.
- Make sure you have the necessary supplies to fulfill your orders (packaging, business card, thank you card, etc.)
- Consider adding a small gift in the package (stickers, pencil, etc. with your brand’s tagline or core values), it always makes a customer happy!
Dare to Create.
The Holiday Season has started! If you have not done yet, it’s time to get your shop ready.
Your best sales season will be ready in a few clicks if you combine our following advice with your creativity.
- TODO on Social Media and/or your online shop
Keep your catalog up to date
- Make sure all your products are in stock and variants set up
- Optimize your shop product pages with product information (title, description, tags) and quality visuals (videos and images).
The more accurate and up-to-date detail you include in your catalog, the more delightful the shopping experience will be for customers. – Business Instagram
Add new products to show your dynamism
By modifying your catalog or adding new products, you show that you are “on the spot”, and that your listing is evolving and adapting to your consumer’s demand. You put the customer at the center of your interests.
Make sets or gift boxes with existing products to improve the shopping experience.
Selling sets of several products gives your customers the impression that they are getting a good deal. And not least, gift boxes develop an emotional attachment to your brand, which will result in returning customers in the future.
Create a special event to convert.
- A contest
- Free shipping
- Coupons, etc.
Major brands offer promotional events almost every day. Why? Because it works!
The best way to announce your event:
- TODO on Social Media
Add product tags to make all your products shoppable.
Product tags provide details about your products and allow people to buy them easily, without leaving the app.
Use IG highlights to feature gift ideas from your shop.
Instagram Highlights allow you to promote your services or products by saving and categorizing your stories. Stories end after 24h from posting but stay in your Highlights. Choose an attractive cover to inspire your audience while making your profile page consistent with your brand aesthetic.
Run ads to grow your following.
In order to reach people who are not following you yet and make them new customers, turn your best-performing post into ads. Use Boost on Instagram, it’s easy! Visit Instagram Help Center for more details.
- Make sure you have the necessary supplies to fulfill your orders (packaging, business card, thank you card, etc.)
- Consider adding a small gift in the package (stickers, pencil, etc. with your brand’s tagline or core values), it always makes a customer happy!