The Holiday Season has started! If you have not done yet, it’s time to take tips to get your shop ready.

Your best sales season will be ready in a few clicks if you combine our following advice with your creativity.

  • TODO on Social Media and/or your online shop

Keep your catalog up to date

  • Make sure all your products are in stock and variants set up
  • Optimize your shop product pages with product information (title, description, tags) and quality visuals (videos and images).

The more accurate and up-to-date detail you include in your catalog, the more delightful the shopping experience will be for customers. РBusiness Instagram 

someone holding a phone with instagram app open
computer with christmas shop on the screen

Add new products to show your dynamism

By modifying your catalog or adding new products, you show that you are “on the spot”, and that your listing is evolving and adapting to your consumer’s demand. You put the customer at the center of your interests.

Make sets or gift boxes with existing products to improve the shopping experience.

Selling sets of several products gives your customers the impression that they are getting a good deal. And not least, gift boxes develop an emotional attachment to your brand, which will result in returning customers in the future.

gift box ideas with skin care products
christmas giveaway

Create a special event to convert.

  • A contest
  • Free shipping
  • Coupons, etc.

Major brands offer promotional events almost every day. Why? Because it works!

Small businesses don’t have the cash flow to afford to do this all year round but the holiday season is an opportunity to offer something to your customers. In addition to creating engagement with your audience, you will reach people who do not know you yet. You will then have a better chance of increasing your conversion rate.
The best way to announce your event:
Social media is the best place to announce an event, but not everyone is on Facebook or Instagram. We suggest you add a popup on the Home Page of your website and send a newsletter to your contacts, announcing the event.

  • TODO on Social Media

Add product tags to make all your products shoppable.

Product tags provide details about your products and allow people to buy them easily, without leaving the app.

someone holding a phone with instagram app open
someone holding a phone with instagram app open

Use IG highlights to feature gift ideas from your shop.

Instagram Highlights allow you to promote your services or products by saving and categorizing your stories. Stories end after 24h from posting but stay in your Highlights. Choose an attractive cover to inspire your audience while making your profile page consistent with your brand aesthetic.

Run ads to grow your following.

In order to reach people who are not following you yet and make them new customers, turn your best-performing post into ads. Use Boost on Instagram, it’s easy! Visit Instagram Help Center for more details.

ad campaign
Now, everything is set up and you’re ready to make money! If we may give you last piece of advice:
  • Make sure you have the necessary supplies to fulfill your orders (packaging, business card, thank you card, etc.)
  • Consider adding a small gift in the package (stickers, pencil, etc. with your brand’s tagline or core values), it always makes a customer happy!
Do you want more information about how to run your small business? We’re happy to help!

Dare to Create.

The Holiday Season has started! If you have not done yet, it’s time to get your shop ready.

Your best sales season will be ready in a few clicks if you combine our following advice with your creativity.

  • TODO on Social Media and/or your online shop

Keep your catalog up to date

someone holding a phone with instagram app open
  • Make sure all your products are in stock and variants set up
  • Optimize your shop product pages with product information (title, description, tags) and quality visuals (videos and images).

The more accurate and up-to-date detail you include in your catalog, the more delightful the shopping experience will be for customers. РBusiness Instagram 

Add new products to show your dynamism

computer with christmas shop on the screen

By modifying your catalog or adding new products, you show that you are “on the spot”, and that your listing is evolving and adapting to your consumer’s demand. You put the customer at the center of your interests.

Make sets or gift boxes with existing products to improve the shopping experience.

gift box ideas with skin care products

Selling sets of several products gives your customers the impression that they are getting a good deal. And not least, gift boxes develop an emotional attachment to your brand, which will result in returning customers in the future.

Create a special event to convert.

christmas giveaway
  • A contest
  • Free shipping
  • Coupons, etc.

Major brands offer promotional events almost every day. Why? Because it works!

Small businesses don’t have the cash flow to afford to do this all year round but the holiday season is an opportunity to offer something to your customers. In addition to creating engagement with your audience, you will reach people who do not know you yet. You will then have a better chance of increasing your conversion rate.
The best way to announce your event:
Social media is the best place to announce an event, but not everyone is on Facebook or Instagram. We suggest you add a popup on the Home Page of your website and send a newsletter to your contacts, announcing the event.

  • TODO on Social Media

Add product tags to make all your products shoppable.

someone holding a phone with instagram app open

Product tags provide details about your products and allow people to buy them easily, without leaving the app.

Use IG highlights to feature gift ideas from your shop.

someone holding a phone with instagram app open

Instagram Highlights allow you to promote your services or products by saving and categorizing your stories. Stories end after 24h from posting but stay in your Highlights. Choose an attractive cover to inspire your audience while making your profile page consistent with your brand aesthetic.

Run ads to grow your following.

ad campaign

In order to reach people who are not following you yet and make them new customers, turn your best-performing post into ads. Use Boost on Instagram, it’s easy! Visit Instagram Help Center for more details.

Now, everything is set up and you’re ready to make money! If we may give you last piece of advice:
  • Make sure you have the necessary supplies to fulfill your orders (packaging, business card, thank you card, etc.)
  • Consider adding a small gift in the package (stickers, pencil, etc. with your brand’s tagline or core values), it always makes a customer happy!
Do you want more information about how to run your small business? We’re happy to help!

Dare to Create.